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Storytelling & Campaign Messaging Workshop

Join us to dive into the power of narrative and storytelling! 
We'll draw from the frameworks of the Center for Story-based Strategy in hands-on activities to:
  • Deconstruct the elements of stories
  • Analyze the framing of stories and intended audiences
  • Expand our strategy to consider multiple points of intervention¬†
  • Recognize the 'control memes' from opponents and learn to flip them into counter-narratives
  • Apply these learnings to our specific campaigns - you'll join a breakout for either the Amazon or the Transportation teams
  • We'll leave with drafts of campaign messages - e.g. meme slogans & imagery or poster designs or public hearing comments - as makes sense for each specific campaign team.¬†
What: a workshop designed for the Amazon and Transportation teams to craft campaign messages based on a storytelling framework
Who: members of the Amazon / tech organizing and Transportation workgroups, and people interested in helping with the messaging for these campaigns
Accessibility: there are 3 flights of stairs to the 3rd floor space, no elevator. If this is a barrier to attend, please respond to rebecca@350seattle.org.
Campaign preference: after sending your RSVP, please make sure to fill out the second form indicating which campaign you are interested in working on during this workshop: Amazon climate impacts or transportation policy
WHEN
February 11, 2018 at 2pm - 5pm
WHERE
350 Seattle office (aka 3rd floor of Prospect UCC Church)
1919 E Prospect St
Seattle, WA 98112
United States
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